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Thursday, March 17, 2011
M'sia's first beauty contest for men
Surrounded by hot male models, ntv7 executives, including (second and third from left in the back row) Lai Cheah Yee and ntv7 & 8TV Group General Manager Airin Zainul, unveiled The Perfect Gentleman, Malaysia's first beauty contest for Chinese men. (image source: China Press)
It is touted as the first beauty and talent pageant for Malaysian Chinese men.
No, it's not the Malaysian version of TVB’s Mr. Hong Kong.
ntv7 Brand Management Group manager Lai Cheah Yee says The Perfect Gentleman 2011 aims to find a good looking hunk with talents to boot.
In other words, the show will serve as a platform to unearth new talents for the TV station.
"We are not just interested in discovering someone who looks good on the runway," she said at a press conference in Kuala Lumpur on Thursday.
One’s personality, stamina as well as determination to succeed would weigh as much as one's physical appearance and style.
Also, different from usual pageants, The Perfect Gentleman 2011 would see the top 16 contestants being groomed, styled and coached by a panel of judges consisting of local and international designers and celebrities.
What’s more, throughout the 12 episodes, they will be assigned various fun-filled tasks and challenges, à la reality game shows.
Watch out for four auditions that are set to tale place in Johor, Penang, Kuala Lumpur and Kuching, with the first one at Grand Paragon Hotel in Johor on April 17.
Only 30 would be selected from the auditions and only six finalists would have the chance to vie for the title at the grand finale on Oct 9.
*The Perfect Gentleman 2011 will air every Sunday at 6pm, starting from July 17 on ntv7. For more info, log on to the official website atwww.ntv7.com.my/theperfectgentleman or official Facebook page (ntv7.perfectgentleman).